I’m pleased to announce the launch of a new brand I designed for an organic food store based in Poland. The organic food industry in Poland is still in it’s infancy so the brand was developed to reinforce the perception that organic products are ‘homemade’. The client was also keen to convey the ‘supermarket’ aspect of the store so a contemporary and bold colour palette was chosen. Watch out for a full Ekoganik case study on the homepage to see how this brand was rolled out.